Even with online sales steadily increasing, visual merchandising is still a dominant strategy for capturing sales. Inspiring and creative visual displays can increase product turnover, strengthen your brand…
Over the decades, Halloween has become an ever-larger cultural event. Today, it offers frighteningly elaborate festivities for people of all ages. And, for retailers, it’s become a weeks-long…
3 Lessons Retailers Can Learn from Joanna Gaines Joanna Gaines has a distinct style that is all her own. Magnolia Market is much more than just a store;…
Today’s retailers have to compete for the attention of buyers. When setting up your retail store with retail store fixtures, keep in mind that shoppers are easily distracted….
Retail sales is a never-ending game of “gotcha.” Each retailer — whether a storefront business or an online outlet — is competing with each other to catch the…
For many customers, direct selling is a turnoff. They want to walk into your store without being pushed to buy anything. They also don’t want to feel like…
As more retail stores have to upgrade their marketing tactics to attract today’s shopper, it’s clear that the point of sale (POS) is one of the most important…
The words “clearance sale” can send a shopper’s heart into a flutter. It means some great deals are waiting to happen. The same two words hold a different…
Product placement and displays play a vital role in retail design. These strategic techniques can ultimately be the difference between making a sale or not. Both merchandising placement…
Generally speaking, folding tables are lightweight and useful. They’re ideal for a kindergartener’s lemonade stand, and they’re handy for picnics with Aunt Edna and Cousin Earl, but NOT for today’s successful retail brands!…